The New Business Pro Course is all about driving more new clients or customers into the business. This is probably the most creative post in the business. There are many, many, many ways to generate new business. This position ensures that there is an adequate volume of client acquisition avenues open and flowing. Its aim is to overwhelm the business in sheer new customer volume.

The New Business Pro Course is divided into two courses, a mini course and a full course. These courses contain details and ideas for all of the following: Public Education Workshops, Open Houses, cooking classes; external events such as Wellness Parties (called Tea Parties in the Patient Management Workshop), Dinner with the Doc, Lunch ‘n Learns, participation in local festivals, referral games and how to use raffles effectively. And more!

A practice (or any kind of organization for that matter) can exist and grow only in the presence of a public demand for its services or products. The Public Department creates that demand and works tirelessly to strengthen it.

To be stable, any practice must rest on top of a solid foundation of patient acquisition.

As with all these courses, the Mini Course familiarizes one with the functions of this particular position, and gets a person rolling and productive. The Full Course provides a much greater volume of information to put you fully in the saddle.

These courses can be used at any stage of evolution.

Prerequisite: How to Study Smarter